The cosmetic tube packaging is related to the psychology of color.It is one of the most clever ways to use the color in the cosmetic marketing.

Yellow is psychologically the happiest color in the color spectrum.The comic book character Green Lantern was afraid of the color yellow.75% of the pencils sold in the United States are painted yellow.Good makeup make people happy.Cosmetic,which make you beautiful and fantastic.Which part we usually foget when our customer are shopping.The cosmetic efficacy is certainly important,but the intrest in the packaging of cosmetic tube would easily catch their eyes.At that time ,the color can  persuade them to buy.Therefore,it is obviosly that people would pay more attention on the color one than the commom packaging in cosmetic tube,special in the cosmetic area

I can’t offer you an easy, clear-cut set of guidelines for choosing your tube’s colors,but I can assure you that the context you’re working within is an absolutely essential consideration.

It’s the feeling,mood,and image that your product creates that play a role in persuasion.Be sure to recognize that colors only come into play when they can be used to match a cosmetic tube’s desired personality.