Starting the Color Cosmetic Tube Packaging Conversation
2015-10-31 03:25:00
Colored Cosmetic Tube Packaging
Every year, billions of color cosmetic tube packaging are sold, taking a large part of the beauty and cosmetics markets. And the suppliers of cosmetics tube helping to capture the market by providing high quality package should do more to enlarge the market, to get the customers talking and the registers rising.
Research shows that, unlike in other beauty categories, when consumers shop for color cosmetics, they have a certain type of makeup in mind, such as eye shadow or foundation, but are usually not set on the brand. When they walk into a retail outlet, they are influenced by the packages speaking to them in some way at the point of sale. In a drug store, the packaging silently conveys the message through shape, size, type and color. In a department or specialty store—and even direct sell—these same criteria serve to provide salespeople with a means to start an engaging conversation with the shopper.
Nowadays, online selling is hot and we suppliers can not ignore the fact that showing the creative cosmetic tube packaging online can generate a large social base, which finally can affect the market.