The market of Asia Pacific plastic tubes for cosemtic remain strongest.However,the new legislation in Europe is making it easy for the nutricosmetic to influence the western sceptics,said Julia Wray.

Beauty supplements, foods and beverages are not a new concept, but globally it seems the industry is still waiting for consumers to tuck into the plethora of options available. According to Euromonitor International, the total nutricosmetics market was worth $4.5bn in 2012, with a substantial $3.3bn of this coming from Asia Pacific. Indeed, Japan alone accounted for $1.7bn – which is more than twice that of the whole of western Europe.

However,the thinking that no major growth opportunities in relatively immature nutricosmetics markets like the US and western Europe is wrong.Brands just have to be consider about the way of qpproaching consumers from different regions.

After all,the fact is that the plastic tubes for cosmetic is biting back for nutricosmetics.