The trend of cosmetic tubes
2019-10-25 15:56:07
Squeeze Tubes are good choice for cosmetics in the packaging industry because it is very convenient and flexible for manufacturers to fill in products.
It is predicted that tubes will be more valuable than before, from 6.65 billion dollars in 2016 to 9.3 billion in 2021. It is also reported that the main selling markets of tubes are cosmetics and oral care segment and they will develop faster since many industries need innovative tubes. For instance, cosmetics need tubes that can prevent bacteria so that they can be put on the shelf for a longer time.
Nowadays, tubes which are made of plastic and metal are popular among people as plastic is flexible and metal is sparkling. This kind of packaging is novel, high-qualified and personalized so it is more competitive in the market.
There are some examples of the latest tube designing.
First of all, a black principally squeeze tube, but its logo, the top, and bottom of it have a golden holographic 3D effect, which has high contrast and looks high-end.
Besides, tall and slender tubes and the customized tube sleeve color with hot stamp printing and flashy foil accents can express the brand intention.
Furthermore, airless packaging that can protect products from bacteria and help people get an exact dose is getting more and more prevalent. A fixed airless pump was designed on Squeeze Tubes in order to prevent leakage after people realized the risk of leakage of airless pumps. Moreover, the airless tube can prevent oxidation and pollution and applies a 360-degree spray which can reduce waste.
Now we can design the pattern print through the whole cosmetic tubes with the invisible eye mark which can be detected with the UV beam.
As for the development of new tubes, a brand developed a technology helping customers add a custom logo they want on various shoulders of the tube, which offers more choices for matching pictures, molded shoulder colors and even other functions, such as anti-fake function. The brand created a new tube decorating technique as well. It is superior to conventional direct dry offset and silk screen printing since it can get high-qualified and colorful photos without physical material. Another technique can provide brilliant gloss at a lower price, the effect of which is similar to a hot-stamp foiled effect.
In conclusion, the packaging industry develops rapidly and fabulously all over the world.