Beauty in a digital World Predicts the cosmetic packaging tubes
2014-09-02 14:25:00
The presenters,members of a research on digital analytics,predicted that cosmetic packaging tuebs would play a really importang role in collecting information for the beauty products by 2020.
It was also stated that “focus groups are outdated.” The graduates’ research showed that although a consumer may say in a focus group that they typically apply 5 strokes of mascara – they really use 50.
A better way to collect information about how a product is used would be to mold sensors into beauty package – and we will see beauty companies doing this by 2020.
To achive the goal of collecting specific information from customers,technic support is needed.And we look forward to the coming out of the cosmetic packaging tubes with sensors.