7 tips for online success of packaging for cosmetic
2014-08-21 08:51:00
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release time：2014-08-21 08:51:00
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It has been a trend that the online market has been an important part of the packaging for cosmetic.So there is some tips offered on how to scratch the opportunity.
1. Foster Brand Recognition: Create a distinctive and memorable set of visual equities, via the tube packaging shape, color and/or graphic elements, to foster brand recognition online.
2. Promote Quality: Utilize high resolution digital images of the package, to promote a quality brand/product impression.
3. Be Simple and Clear: Use simple and legible copy, particularly related to size/quantity, to ensure the right price/value perception.
4. Utilize Packaging Real Estate: Include secondary panels for shoppers seeking additional information.
5. Choose Primary or Secondary (or both): Determine which package – primary or secondary – is most important to shoppers and display it.
6. Encourage Sales: Find ways to quickly show the relevant product range, to provide context and help shoppers pick the right product.
7. Add Value with Outer Packaging: Use the outer container to provide brand reassurance and add-value at the fulfillment stage.
Take good use of the tips above to promoto your packaging for cosmetic and achieve success.
