Round Cosmetic Tube 

With serious pollution influencing our daily life, there are more and more eco-friendly people calling for eco-friendly products. As for the packaging, people want greener tube packaging for skincare products. On the other hand, the corporate board ask for increased sustainability of the profits and breakout of the bottom line. Interfering from the status we can see nowadays, we can expect a perfect storm gathering in the cosmetics world.  

According to Merriam-Webster Dictionary, a “perfect storm” is an expression that describes an event in which a rare combination of circumstances will aggravate a situation drastically. This phenomena now parallels in the beauty industry, where a number of factors are gathering momentum, resulting in a whirlwind of activity unlike any witnessed before. While previous decades have shown a rise in environmental awareness and consumer interest in natural products and reduced packaging, the intensity of the movement subsequently subsided. 

Today, sustainability, in the beauty industry and elsewhere, is no longer considered a fad—it’s accepted as a trend, and predicted to become a global way of life.